Welcome to this week’s edition of The Friday Five! The Friday Five is a feature that I post every Friday in which I give my thoughts on a topic that’s related to NBA Live, NBA 2K, and other basketball video games, as well as the real NBA, and other areas of interest to our community. The feature is presented as either a list of five items, or in the form of a Top 5 countdown. This week’s Five is a list of pre-order bonuses that I believe would be preferable to offer gamers every year.
Yes, I know. The whole concept of pre-ordering is one of the biggest problems with video games these days, right up there with always online connectivity, and the need for day one patches. Ideally, we’d all band together and refuse to pre-order, in an effort to curb the practice. However, that’s not going to happen. Developers obviously want to move their product, which means providing gamers with an incentive to put their money down as soon as possible. That incentive comes in the form of a variety of pre-order bonuses, which in theory reward gamers for having faith in a title.
In practice, pre-order bonuses can be a little underwhelming. If you’re not into “ultimate collector’s editions”, the physical extras such as hats and posters aren’t going to offer much incentive, but even if we just focus on the in-game items, certain pre-order bonuses can leave something to be desired. The “Early Tip-Off Weekend” bonus for pre-ordering the last couple of NBA 2K games is a great idea that should be retained, but there are a few other things that both Visual Concepts and EA Sports could be doing to reward loyal customers who pre-order. In some cases, that simply involves a slightly different approach to what they’re already doing.