Welcome to this week’s edition of The Friday Five! The Friday Five is a feature that I post every Friday in which I give my thoughts on a topic that’s related to NBA Live, NBA 2K, and other basketball video games, as well as the real NBA, and other areas of interest to our community. The feature is presented as either a list of five items, or in the form of a Top 5 countdown. This week’s Five takes a look at five ways that NBA 2K pushes microtransactions on basketball gamers.
As much as I’ve criticised microtransactions in previous articles, I have to admit that I’m guilty of partaking in the practice. On some occasions, I’ve been more willing to drop some spare change on content because I’ve been enjoying the game so much. At other times, it’s been through gritted teeth because the grind has been so painful, and I’ve wanted to play online sooner rather than later. I’ve never broken my budget with microtransactions, but simply out of principle, this year it’s been my goal not to spend any real money on any form of virtual currency (in particular, Virtual Currency).
So far, I’ve made good on that resolution. The only VC that I didn’t earn in-game was the 5000 VC pre-order bonus for the standard edition of NBA 2K19. I’m currently 73 Overall, and I would have to say that grinding up the hard way has been a rewarding journey. It is most certainly a grind though, especially now that ratings upgrades are getting more expensive. You really notice how actively (and sometimes, aggressively) 2K pushes microtransactions when you’re trying to avoid them! Metaphorically, it’s gone from a gentle nudge to a firm hand shunting you in the small of your back. Here are five ways that NBA 2K games pressure us in the name of “recurrent revenue”.