Tag Archives: 2K

We’re at midcourt, and the ball is about to go up…it’s Monday Tip-Off! Join me as I begin the week here at the NLSC with my opinions and commentary on basketball gaming topics, as well as tales of the fun I’ve been having on the virtual hardwood. This week, I’m tipping things off with some thoughts on the attainability of the NBA license for video game developers and publishers.

As Dee and I discussed on last week’s NLSC Podcast, we have some concerns when it comes to NBA The Run. While we’re happy to see another basketball video game in the space – one that has the NBA license, no less – we’re not so thrilled about it being an exclusively online PvP title. The snippets of gameplay that we’ve seen so far have also left us feeling sceptical. Irrespective of how successful NBA The Run turns out to be – and again, we absolutely want to see alternatives to NBA 2K – it may not be the game for us. That’s just the way it goes, sometimes.

However, in a way, NBA The Run has already enjoyed a measure of success. What began as an unlicensed streetball game comprised solely of fictional characters now has the NBA license. More to the point, the NBA reached out to Play By Play Studios to discuss a partnership. Obviously that was great news for the game that started life as The Run: Got Next, but it also bodes well for other developers, and ultimately us as gamers. It demonstrates that the NBA isn’t interested in an exclusive deal with 2K or any other developer, and that they’re willing to work with smaller studios. In short, if you’re developing a basketball video game, the NBA license appears to be attainable.

Read More »

We’re at midcourt, and the ball is about to go up…it’s Monday Tip-Off! Join me as I begin the week here at the NLSC with my opinions and commentary on basketball gaming topics, as well as tales of the fun I’ve been having on the virtual hardwood. This week, I’m tipping things off with some thoughts on the way that 2K responded with pettiness to the announcement of a new college basketball game from EA Sports.

Last week, EA Sports surprised a lot of gamers with the announcement of a new college basketball title, tentatively scheduled for release in 2028. There have been some questions as to why the announcement is being made so far out. It appears that the Collegiate Licensing Company entertained bids for a new basketball game in late June, with EA Sports’ bid being successful. A three year development window would be similar to the return of EA Sports College Football, which was announced in 2021 and released in 2024. Presumably, pre-production on this new hoops title has begun.

Needless to say, while not everyone is optimistic about a new college basketball game from EA Sports – understandably so – many gamers are excited. It’ll be a new release from an established company, in a genre that’s suffered from a lack of alternatives and competition. To that point, how did 2K respond to EA Sports rejoining the basketball gaming space with a college game? In short, a quote reply to a post on X opining that they should be the ones making the game wryly saying “the campus has been quiet for too long”, and a statement in which they referred to themselves as the “undisputed home of basketball gaming”. Basically, 2K is giving pettiness the old college try.

Read More »